Gino Negrin - Aeropittura Futurismo Pubblicità Cantieri Breda - 1920s

Rare original 1927 advertising poster in polychrome blue and gray, with gradations of both colors, dedicated to Breda – Aeronautical Workshops of Sesto San Giovanni, Milan. Original first edition from the period, printed using lithography. Overall dimensions: approx. 34 × 26 cm. The work, signed and dated “Negrin ’27” at the lower left, depicts an airplane flying low over a spectacular composition of geometric forms representing the Breda factory. The design masterfully combines the elegance of Art Deco with the unmistakable experimentation of Italian Futurism: its dynamic perspective, simplified forms and strong color contrast convey all the modernity and enthusiasm for aviation characteristic of the late 1920s. An important testament to the history of Italian aviation and advertising of the period, ideal for collectors of historical posters, aviation, Art Deco, Futurism and twentieth-century Italian graphic design. A poster of considerable interest to collectors of Italian aviation history, twentieth-century advertising graphics, Futurism and Art Deco. Associated with Futurism, Futurist art, Aeropittura, Aviation, Aeronautics, Airplanes, Art Deco, Modernism, Italian graphic design, 1920s design, Italian advertising. Gino Negrin Caregaro (Vicenza 1902 – Chiavari 1993) was an Italian painter, watercolorist, illustrator and poster artist active during the twentieth century. He created portraits, landscapes, interiors with figures, and works associated with Futurist Aeropittura (his works depicting military and civilian airplanes in the 1920s are particularly well known). Alongside painting, he worked extensively in advertising posters and publishing, following in the footsteps of major artists of the era such as Depero, Balla and Sironi.

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